Teresa Cullen
Graphic Designer
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Field Guide for Dreamforce 2017

Dreamforce is an annual user conference hosted by Salesforce in downtown San Francisco, bringing together thought leaders, industry pioneers and thousands of IT professionals.

This Field Guide was a workbook created for Bluewolf + IBM. It was used at Dreamforce 2017. The guide contains useful information around Augmented Intelligence (AI), chatbots, as well as the partnership between Bluewolf and IBM. 

 "The power to turn possibility into capability. Let IBM and Bluewolf be your guide to customer success with AI for business. This Field guide is an introduction to what's possible with the power of AI."   Client:  Bluewolf, an IBM Company  Designer : Teresa Cullen  Art Direction:  Alta Tseng + Emma Nguyen + Corinne Sklar  Copywriters:  Janet Alexander + Kristil Robarts  © Bluewolf, and IBM Company

"The power to turn possibility into capability. Let IBM and Bluewolf be your guide to customer success with AI for business. This Field guide is an introduction to what's possible with the power of AI."

Client: Bluewolf, an IBM Company
Designer: Teresa Cullen
Art Direction: Alta Tseng + Emma Nguyen + Corinne Sklar
Copywriters: Janet Alexander + Kristil Robarts
© Bluewolf, and IBM Company